about this course

• Are you passionate about starting and growing a successful business life coaching enterprise teaching and preparing others in their coaching business as well?

• Do you want to take your passion of helping others with their businesses in the life coaching arena and make their debut to the entrepreneurial world but don't know where to start?

• Do You want a COMPLETE, modern and EASY TO PUT IN PRACTICE set-up business life coach certification course at the end of which you will be fully prepared to create your own business life coaching enterprise?

• Do you want to help others find out what would be the best legal business structure to use, what accounting systems to employ and what you need to consider when opening a business checking bank account, choosing your perfect business life coaching business name, registering it with the authorities, all while you learn to teach others to do the same?

• Do you want to learn about available Business Funding methods, both private and institutional, about business credit and creditworthiness, as specific necessary tools to your and your business life coaching clients' success?

• Do you want to be prepared for business tax season and be aware of all the benefits and all the tax deductions you can apply to your life coaching enterprise and teach others to do the same?

• Have you considered running the life coaching business from home and you wan to learn all the pros and cons of balancing life and a home office and if that is really the best option for your and your loved ones?

• Are you concerned about potential business Liability and are you interested in finding out more about the legal aspects of being a business and life coach while learning to teach others these vital business aspects as well?

• Do you want to set up healthy and strong roots for a successful business life coaching practice by knowing and implementing the correct business principles, by learning how and why to create a business plan, in any format: traditional or simple, as well as why a strategic plan is a must?

• You have a dream to own a profitable life coaching business and you would love the help of an A to Z course on how to make this happen and how to make it profitable?

• Are you ready to become a networking expert by learning how to create the perfect Elevator Pitch and Unique Sales Proposition and becoming prepared to teach others to create these tools as well?

• Do you want to learn the best marketing and advertising methods, how to use social media platforms and how to create professional sales funnels for your life coaching business?

• Do you want to make your own Real Products and Service Coaching Packages based on your Business Niche and how to choose the right prices for your target market in your area?

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Being a successful entrepreneur in a health and life coaching business becomes much easier and satisfying when you have the right knowledge and structure in place.

IN THIS COURSE YOU WILL:

Develop a strong foundation of business knowledge related to the health and life coaching enterprise especially focused on the details of setting up your business properly, getting clients and focusing on creating business relationships that last.

Discover a deep personal why for becoming an entrepreneur and the numerous benefits and rewards that come with the journey.

Learn core, professional business health and life coaching skills, such as how to develop a long lasting rapport with life coaching clients, with your industry peers and potential business partners, work together to set achievable goals, and support them using powerful knowledge and life skills.

Develop a strong understanding and knowledge of the business, marketing, social and networking skills needed in order to be successful in this business and to teach others to build their success as well.

Prepare for growth to overcome potential business challenges that may appear along the way.

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In summary, this Business Fundamentals Life Coach Certification course will provide the following:

• The necessary business tools needed for starting your own health and life coaching business

• How to build your Business Plan and which plan format to choose from as a coach entrepreneur

• How to network efficiently, by using all the necessary tools available to you

• How to Manage Your Time efficiently

• How to Promote Yourself and your services

• How to create and read financial statements for your life coaching business

• How to plan for success from the start and overcome personal fear and other obstacles

• How to structure your business entity and make it profitable

• How to create systems so your clients come to you, instead of you chasing them

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Excerpts from the Course:

Section 4, - lecture  "Pricing"

"There is a basic formula that we can use in order to keep it simple and to create a fair price for what we have to offer and that formula starts with us, the business owners who need to answer the question:

What is my desired annual salary? - this can be a regular salary or draws that you take from the business, but essentially these are the money that you take home from the business. This number has to be realistic based on the average salary in the economy for your field which you can easily find online. According to the website .... a wellness health coach can make between $43,000 - $71,000 per year in Florida. Another website ..., says that a nutritional health coach can make between $19,000 - $68,000 per year, which is more or less what a life coach does as well.

To this number we would add what are the annual fixed costs to operate the business, which is also known as overhead and which we've learned how to identify in the accounting section of the course. Next we would add our desired annual profit, which typically it's 20% above the desired salary and overhead. These three numbers together are giving you your total desired income per year. This is what you are shooting for. Now we'll take that number your total annual desired income and would divide it by your annual billable hours, which is the number of hours you can charge clients for your time. This will probably be somewhere between 50% and 80% of the total hours that you work. The result of this division would be your hourly rate, which is the rate that you would charge in order to make your desired salary, cover your fixed costs, and make your desired profit assuming that you were the number of billable hours that you estimated. In other words the formula makes you add together all the money you want to bring in each year and divide that total by the number of hours you plan to work each year, giving you as a result the hourly rate recommended 2 charge. ****"

Section 11,  - lecture " Creating a Compelling Elevator Pitch"

"To clarify, here's an example of a poor-quality elevator pitch:

“My restaurant serves really delicious food and has excellent customer service”. That is a vague description of a restaurant and when most people hear that, including myself, this is what we think: “OK. Good for you, restaurant owner, I'm glad that you think good things about your own restaurant, but there are so many different restaurants that have good food and good customer service. You haven't told me anything to compel me to come to your restaurant versus going to others, therefore you haven’t answered my question: What’s in it for me?

Many business coaches will say that the example was not a good pitch and that it needs more details in order to improve that elevator pitch, so here is a common improved version of it, but hardly good enough for you, our students - to use anywhere, so this is not good either, but here we go: “My restaurant serves classic American cuisine with primarily organic ingredients and a large vegetarian selection”.

Here is my reaction for this pitch: “OK, this sounds a little bit better, because I now know more details, so at some point I may stop by and eat at that restaurant if I happen to be in the mood for classic American cuisine and if I care about organic ingredients, however it's still not persuading enough for many, including myself. It doesn’t make me want to take action now or to compel me to plan to go to that restaurant for sure in the near future.****".