Get clear. Feel confident. Get clients! Join the free.
"Define + Align"
Ideal Client Challenge
Who you coach and what you offer them is the #1 (both first and most important) thing you need to know in order to get clients!
During this FREE five day live group challenge you'll get super clear, confident, and ready for clients!
Challenge Dates May 3-8
- Live Kickoff Call Sunday May 3 at 10am MT/12pmET
- Challenge in Community - Monday May 4 - Friday May 8
- Live Wrap-Up Call Friday May 8 at 10am MT/12pmET)
Enroll in the challenge for free and as a bonus gift, you can also claim a 30-Day free trial* in the IMPACT Coaching Community!
(*No credit card required. It's totally free!)
*Transformation Academy Members - you already have this challenge live in your student dashboard! Join us!
Most new coaches know they want to help people, but they’re fuzzy on exactly who, with what problem, and why that specific person would choose them.
That fuzziness is what causes messaging that falls flat, offers that don’t sell, and a coaching practice that feels like it’s spinning its wheels.
The Define & Align Challenge fixes that. In just 5 days, participants will move from vague to vivid, emerging with a crystal-clear picture of their ideal client, a deep understanding of what drives that person, and the messaging themes that will make their marketing magnetic. ⬇️
By the End of the 5 Day Challenge, You Will:
- Reconnected with your personal story and coaching “why” — the foundation everything else is built on.
- Pinpointed your ideal client’s deepest, most pressing problem (not surface-level demographics).
- Conducted aligned, real-world market research you can actually use.
- Mapped the emotional desires and internal motivations that drive yout ideal client to seek help,
- Created a complete Ideal Client Profile and messaging framework ready to deploy.
*Current members already have access to the challenge in their dashboard.
What You’ll Do + Receive Inside the Challenge
Challenge Dates May 3-8
- Live Kickoff Call Sunday May 3 at 10am MT/12pmET
- Live Wrap-Up Call Friday May 8 at 10am MT/12pmET)
5-Day Challenge Curriculum
Mon. 5/4 - Fri. 5/8
- Day 1 - STORY: Clarify your story and your “why” – what lights you up?
- Day 2 - PROBLEM: Pinpoint your ideal client’s problem (not just demographics)
- Day 3 - DESIRE: Discover your client’s desires & motivations (deep emotional resonance)
- Day 4 - RESEARCH: Aligned market research (surveys, interviews, insights)
- Day 5 - MESSAGING: Create your Ideal Client Profile & messaging themes
Daily Prompts & Exercises
Each day, you’ll explore a new piece of your coaching mission, from your origin story to your ideal client and impact.
Support & Accountability
Get feedback, support and inspiration from a community of like-minded coaches on a similar path.
Clarity & Confidence
Walk away with a strong foundation for your coaching business so you can feel great about your impact.
LIVE Kickoff and Wrap-Up Calls
Plus, a live guided visualization to step into the future version of yourself as a confident, impactful coach.
PLUS: 30 Days of Free Community Access (For New Members)
Enjoy 30 days of free access to the IMPACT Coaching Collective to stay connected to a network of supportive coaches who are dedicated to growth and accountability. If you choose to stay around after the challenge, we'll help you keep up your momentum and achieve your coaching goals all year long.
*Existing members already have access to everything, including the challenge!
Meet Your Coach - Kimberly Rich
Hi! My name is Kimberly Rich, and I’m the head coach for Transformation Academy's Coaching Business School and IMPACT Coach Community!
I’ll be there on Zoom during our LIVE kickoff and wrap-up calls, as well as cheering you on in the community!
I’ve been a life and business coach, podcaster, speaker and retreat host since 2015. Let’s just say, I’ve seen it all, and made every mistake in the book.
I’ve also seen that when you actually utilize the tips provided in this challenge, with a supportive community, anything is possible.
I look forward to working with you!
You're meant to be a coach.
Now, let’s get clear about why you're here, the transformation you provide, and who needs you most!
- Live kick off call and live guided visualization call
- Daily prompts, guidance and feedback
- Daily community support
Enroll in the challenge for free and as a bonus gift, you will receive a 30-Day free trial of the IMPACT Coaching Community!
Challenge Dates May 3-8
- Live Kickoff Call Sunday May 3 at 10am MT/12pmET
- Challenge in Community - Monday May 4 - Friday May 8
- Live Wrap-Up Call Friday May 8 at 10am MT/12pmET)
What People Are Saying About
The Community
This community has made the difference between thinking about coaching and committing to it. I've learned so much more than I ever could by taking classes.
Just the amount of support and information is priceless. I was so surprised about how much knowledge I gained by everyone else in the room. I am more confident now and trust that I will be able to do good as a coach.
The community is priceless! The amount of motivation and support available is beyond belief. I’ve connected with people that I consider true friends! We call and support each other in business and friendship. I feel so much more confident and prepared to just try new things, change and adjust as I go, and my vision is much more focused and vibrant!
This community helps you realize that we are all in the same boat. This is a healthy learning environment where everyone is cheering each other on. Through connecting to my true intentions in coaching, I’ve gained more conviction that I’m on my path, which automatically raises my level of confidence. Its an honour to participate in a group with so many positively influential people.
