Get Life Coaching Clients with Workshops
The biggest question we get asked by our life coaching and business students and clients is:
HOW DO I GET MORE CLIENTS?
In our decade of experience, we've found there is ONE MARKETING STRATEGY that works above all else...
SPEAKING in front of your ideal potential clients!
You see, people like to do business with people they know, like and trust. The best way to let your potential clients get to know you is to meet them in person (or online) and show them what you can do for them. The best way we have found to do this is to offer an INTRODUCTORY program related to your larger program, product, service or life coaching topic. During this presentation, you have the opportunity to provide tremendous value by teaching the audience powerful tools that get them real results. And, at the same time, by using the powerful blueprint we provide in this course, you can use proven processes for gently encouraging your audience to WANT to learn more about what you have to offer.
You see, most life coaches or other heart-centered business owners hate selling. It feels awkward and inauthentic to be convincing someone to want to do business with you. And that’s why the best part about this program is that you will learn how to offer your life coaching or other services without sounding (or, more importantly, feeling) "salesy"!
So, what exactly IS this course?
This course provides a complete blueprint for developing a presentation or workshop that:
a) Attracts a room full of your ideal clients
b) Provides them REAL VALUE so they have a chance to get to know you and see you as an expert
c) Uses our secret formula for getting your audience excited to know more about your product or service at the end of the presentation—WITHOUT having to convince them
Whether you’re a seasoned speaker or totally new to the idea of teaching what you know, this program provides proven, best-in-the-industry strategies that will give you the confidence to add workshops to your business as a powerful way to attract clients.
You will receive everything you need to create the curriculum for your workshop, including templates for the worksheets, handouts or PowerPoint presentation that you’ll use during the presentation.
You’ll learn the secrets of soft-selling so that you will feel confident (and not awkward) making your offer.
You’ll also learn bonus tips like how to overcome fear of forgetting, how to market your workshops, and more!
And most of all, if what you do can really impact people’s lives, it is your moral obligation to tell them! This course will give you a pain free way to make sure you are putting yourself out there and making the difference in the world you were meant to make.
MEET THE INSTRUCTORS:
We are Joeel & Natalie Rivera. We have over 300,000+ students from 195 countries. Our courses are all based on our educational background in psychology and education, our experience as life coaches, speakers, and entrepreneurs, as well as Joeel’s background as a psychology instructor, his Master’s in Counseling and his research on happiness for his dissertation for his PH.D. in Psychology.
Getting Started 13:01
Welcome and Introduction
What You Will Learn in This Course
Why We Are Here
IMPORTANT: Workshop BLUEPRINT and Documents
IMPORTANT: Demonstration Documents
Using Speaking and Workshops to Soft-Sell Your Coaching Program 32:45
Shift Your Perception of Sales
Seeding: The Secret of Soft-Selling
Knowing Your Target Audience
Determining Your Target Market WORKSHEET
Types of Workshops
Determining What to Teach in Your Workshops 17:16
Teaching Your Expertise
Teaching Your Expertise WORKSHEET
Your Unique Personal Blueprint
Unique Personal Blueprint WORKSHEET
Achieving Your Goals
Achieving Goals WORKSHEET
Solving Client Problems
Solving Problems WORKSHEET
Crafting Your Workshop INTRODUCTION 34:20
TRAINING: Positioning Yourself
Workshop Introduction WORKSHEET
DEMONSTRATION: Positioning Yourself
Life Story Speech Template
TRAINING: Positioning Your Audience
DEMONSTRATION: Positioning Your Audience
TRAINING: Positioning Your Workshop
DEMONSTRATION: Positioning the Presentation (Why Are They Here?)
TRAINING: Positioning Your Offer
DEMONSTRATION: Positioning the Offer: Introducing the Big Picture (Sampler Platter)
DEMONSTRATION: Step 1) IDENTIFY: Identify Your Script, Your Identity, and Your Beliefs
DEMONSTRATION: Step 2) EMPOWER: Rewrite a More Empowering Story
DEMONSTRATION: Step 3) IMPLEMENT: Make Life Changes that Reflect Your New Story
Crafting Your Workshop BODY CONTENT 21:31
TRAINING: The Body of your Workshop (The Main Course)
Body of Workshop WORKSHEET
DEMONSTRATION: What You Will Learn Today
Life Story Movie Activity
DEMONSTRATION: The Beginning (The Background Story)
DEMONSTRATION: The Rising Action (Important Scenes)
DEMONSTRATION: The Climax (Turning Point)
DEMONSTRATION: The Current Story (The Falling Action)
DEMONSTRATION: The Ending (To-Be-Continued)
DEMONSTRATION: The Plot Summary
DEMONSTRATION: Important Things to Consider
Workshop CLOSING and Transition to the Sale 10:57
TRAINING: Closing Steps
Workshop Closing WORKSHEET
DEMONSTRATION: How to Apply This
DEMONSTRATION: The Offer Summary Sheet & Recap of WHY
Life Story Summary Sheet HANDOUT
DEMONSTRATION: What My Program Will Do For You
Important Workshop and Speaking Tips 46:40
Teaching with Learning As Your Goal
Time Planning and Staying on Track
Time Planning and Staying On Track WORKSHEET
Overcoming Fear of Forgetting (Memory Techniques) (Part 1)
Overcoming Fear of Forgetting (Memory Techniques) (Part 2)
Marketing Self Hosted Workshops
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