Life Coaching: Find Your Profitable Purpose-Driven Niche

NOTE: In some devices, discounts won't show until the CHECKOUT PAGE.

Get more coaching clients! Evolve your life coaching business (to what works), package your gift & target your tribe!

Taught by Joeel & Natalie Rivera

What you will learn

Duplicate success of coaches who earn six figures
Identify your unique gift
Develop your own purpose-driven niche
Find your ideal clients
Target your marketing

skills you will gain

Getting Started with Niche Life Coaching Finding Your Purpose-Driven Niche & Your Unique Gift Finding Your Target Market Connecting and Marketing to Your Tribe Testing Your Coaching Niche
100% online course
Start instantly with lifetime access
Accredited Course
Accredited by internationally recognized Continuing Professional Development Standards Agency (Provider No: 50134)
Work at your own pace
From Beginner to Advanced
No degree or prior experience required
Subtitles: English

Praise for Transformation Academy

about this course

Have you overcome a challenge or experienced a transformation that could inspire people?

Do you have any specialized knowledge or skills that would be valuable to others?

What if you could help your clients achieve the results YOU had in a way that saves them pain or offers them a shortcut to success?

Then you might be sitting on a gold mine. Not only would these unique gifts that you have to offer help you make a real difference for your clients, but packaging your coaching around these gifts is the only way to create a thriving coaching business.

Let us explain. This is the best time to be a coach because it’s an industry that is growing AND coaching is EVOLVING. Today, coaching is a 2.5 billion dollar industry. It is estimated that there are of forty thousand active coaches worldwide.

That being said, you may have heard or experienced that most coaches ultimately fail… and it’s true—in fact, only 10% of coaches are making 6 figures. But it’s not that coaching isn’t valuable or that people won’t pay for it. It’s that the old model of coaching is no longer working. It’s too general.

But, unfortunately, a lot of what you still see in the market is based on the OLD model of coaching which basically means you coach a client to achieve a goal of their choosing through individual coaching sessions. The result is that coaches spend more time chasing clients than they do actually coaching. It just doesn’t work.

HERE IS THE TRUTH: The ONLY way to successfully get coaching clients is to target a SPECIFIC group of people who are UNIQUELY interested in what you have to offer AND willing to pay for it.

So how do you do that? The answer is finding your purpose-driven niche and the tribe of ideal clients who need you. If you do you’ll be able to:

  • Share your unique gift with the world and have a bigger impact
  • Feel confident coaching based on your own personal experience
  • Stop feeling uncomfortable and struggling to “sell” coaching
  • Take the guesswork out of coaching by offering specific results
  • Increase your expertise and authority by focusing on what you, uniquely, can offer
  • View competition as irrelevant and become the go-to person in your niche
  • Get clients easily AND make more money doing it

So are you ready evolve your coaching and discover your purpose-driven niche? If so, we look forward to supporting you along your own journey to success. See you in the course!

course curriculum
Getting Started with Niche Life Coaching 49:31
  • Welcome and Introduction
  • Introduction
  • What is Niche Coaching?
  • What is a Niche?
  • Why Niche Coaching?
  • Why Niche Coaching
  • Criteria for Selecting a Niche (MANDATORY)
  • Criteria for Successful Niches
  • Criteria for Selecting a Niche (HELPFUL)
  • Niches and Subniches
  • Coaching Niches
  • Our Journey
Finding Your Purpose-Driven Niche & Your Unique Gift 40:14
  • 3 Real Life Coaching Niche Stories
  • Introduction to Choosing Your Niche
  • Intro to Choosing a Niche
  • Brainstorming Your Niche
  • Brainstorming Your Niche
  • Your Story, Your Purpose
  • Your Story and Purpose
  • Identify Your GIFT & Your Purpose-Driven Niche!
  • Identify Your Gift
Finding Your Tribe of Ideal Clients (Target Market) 17:07
  • What is a Tribe?
  • What is a Tribe
  • Who is Your Tribe?
  • Who is Your Tribe
  • Identify Your Ideal Clients
  • Identify Your Ideal Clients
  • Your Point of View and Your Personal Brand
  • Point of View and Personal Brand
Connecting and Marketing to Your Tribe 36:24
  • Marketing: Speaking Their Language
  • Marketing Message and Your Tribes Language
  • Referral Partners
  • Referral Partners
  • Finding Your Tribe IN PERSON
  • Finding Your Tribe In Person
  • Finding Your Tribe In Online
  • Finding Your Tribe Online
  • IMPORTANT: Testing Your Coaching Niche 08:38
  • IMPORTANT: Testing Your Niche for Viability & Profitability
  • Testing Your Coaching Niche
Next Steps 04:28
  • Congratulations and Next Steps

meet your instructors

Joeel and Natalie Rivera

We are Joeel and Natalie Rivera—your soon-to-be coach trainers! (Yes, we’re married AND work together… 24 hours a day… and we LOVE IT!) Below we’ll tell you our story, briefly… the REAL story. The one that wasn’t always easy but that lead us PERFECTLY to this place of living out our life’s purpose and creating the thriving business (and the FREEDOM that comes with it) that we always wanted! 

We seek to ignite a revolution of personal freedom through entrepreneurship, empowering each individual to reach their potential and fulfill their life’s purpose.

 We are freedom junkies and serial entrepreneurs who empower INDIEpreneurs to create a purpose-driven business and fulfill their life’s purpose. We specialize in teaching people how to use their gifts to make money teaching what they know and love through life coaching and online courses. Joeel has a Master’s Degree in Counseling and Education and is currently completing his dissertation for his Ph.D. in Psychology, with an emphasis on happiness. 


In 2014, when we converted our print magazine into digital format, we found we could reach an exponential, worldwide market at a fraction of the time and cost. This inspire us to officially become INFOpreneurs. Then, in 2016 we received a proverbial “kick in the pants” to go “all-in” when Joeel fell ill after traveling overseas. Unable to leave the house, they continued to teach and empower others by turning their in-person workshops, speeches and coach training programs into online courses.

Start learning today

  • Taught by top instructors and coach trainers
  • Best value and price in the industry
  • 100% 30-day money-back guarantee
  • No degree or experience required

Frequently asked questions