The Profitable Coach Podcast
EPISODE 27:
Standing Out in the Health Coaching Industry - Insights from a Profitable Plant-based Coach
Ft. Stephanie Harter
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How to have a successful and profitable health coaching business
What you’ll learn in this episode:
- The benefit of incorporating a certification into your product suite
- How to differentiate yourself in the health coaching market
- Why Stephanie evolved her offerings from health coaching to supporting health coaches
- Some unique things to consider if you’re offering health coaching
- The power of taking a stand for something in your brand and messaging
- What one thing should be the driving force of your coaching business
Jump Ahead:
07:24 - The shifts Stephanie experienced in her health after transitioning to a plant-based diet
09:16 - Common mistakes people make when transitioning to a plant-based lifestyle
12:18 - How health coaches can stand out in a crowded market
15:41 - Legal considerations for health coaches, including avoiding certain verbiage
19:49 - Mindset obstacles that health coaches may face and how to overcome them
23:44 - The benefits of offering a certification in the coaching industry
26:35 - The importance of providing transformation, not just information
28:12 - The power of partnerships and collaborations in growing a coaching business
32:24 - How to identify and pitch your unique value to potential podcast hosts
36:28 - The cyclical nature of entrepreneurship and the importance of tenacity and grit
39:16 - The importance of not having everything figured out and being willing to fail and adjust
Connect with Hannah:
- Skinny Bitch - by Rory Freedman & Kim Barnoin
- Webpage: TheConfidenceAccelerator.com
About Our Guest
Stephanie Harter
Stephanie Harter is a Vegan Business Coach and Educator helping plant-based coaches take their passions from ground zero – to signing clients, becoming recognized authorities, and even hitting 6-figures. Known to occasionally rescue avocados from supermarket shelves and turn them into Instagram-worthy meals, she's serious about empowering her clients to achieve their business goals.
Stephanie is an award-winning author of the book The Skinny On Eating Like You Give a Damn, a top-rated instructor on Udemy with over 7,100 students served, and has interviewed vegan celebs and experts about the global movement towards a plant-based future on her podcast, Eating Like You Give a Damn.
She’s a certified Success Coach and Mentor through Success Resources America, a Vegan Lifestyle Coach and Educator through Main Street Vegan Academy, and holds a Certificate in Plant-Based Nutrition from the T. Colin Campbell Center for Nutrition Studies.
Stephanie’s on a mission to demystify the business-building side of coaching so that fellow plant-powered coaches develop the skills and confidence they need in order to build a successful practice that aligns with their dreams and values.
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